Hellmann’s is teaming up with new Atlanta slow cooked barbeque joint, Miss P’s, to launch a new limited-edition dish, Smoked Fried Chicken Wings with Alabama Sauce, available from 1st September to 29th September.
Promising to be the latest Insta-crushing dish, the Smoked Fried Chicken Wings with Alabama Sauce feature corn-fed chicken wings seasoned with Pitmaster G’s signature rub and then slowly smoked over oak and charcoal in the signature style of Miss P’s authentic Atlanta barbeque.
Then deep fried to a crisp, the dish is topped-off with Alabama white sauce featuring Hellmann’s Real Mayonnaise with added garlic and horseradish.
The partnership follows new research by Hellmann’s which looks at the nation’s habits with food and social media. With one in three (33%) Brits looking at amazing dishes on social media at least once a week, we don’t always get the opportunity to taste it.
What’s more, four out of five (80%) Brits regularly snap images of their plates, with one in ten (10%) Instagrammers even letting their food go cold to capture the perfect snap.
Inviting Brits to try a top trending dish for themselves, this feast for the eyes and the mouth is available at Miss P’s in East Croydon between 1st September and 29thSeptember. priced at £4.50.