For two weeks only, MoÃƒÂ«t & Chandon will be bringing the Champagne Region to the heart of London. The’MoÃƒÂ«t Academy’ is an immersive, educational experience, which will take guests on a multi-sensory journey from grape to glass.
From 13th to 24th April 2015, Masters of Wine Susie Barrie and Peter Richards will provide guests with their insider knowledge about all things’bubbly’ during private tasting sessions at Southbank’s OXO2. In several experience rooms, guests will be immersed into a re-creation of the iconic French vineyards and experience the magic of Champagne at first-hand, while taking in London’s panoramic views across the River Thames. This will be followed by an in-depth tasting, including the MoÃƒÂ«t & Chandon range.
Exclusive look behind the scenes of Champagne
Participants will be first invited to walk through rows of vines and to touch some grapes alongside original chalk from the vineyards. They will learn more about the region, its vineyards and the three distinctive Champagne grapes: Chardonnay, Pinot Noir and Meunier.
Guests will then discover how Champagne is made, how base wines are turned into Champagne and how long it takes from vine to glass. Ã¢â‚¬Å“We are thrilled that our visitors will be able to learn about and experience the magic of the Champagne Region right here in the heart of London!”, says Mark Harvey, Marketing Manager Maison MoÃƒÂ«t.
The Co-Hosts: UK’s favourite wine couple
The MoÃƒÂ«t Academy is teaming up with independent Masters of Wine Susie Barrie and Peter Richards to co-host this interactive’School of Champagne’. When asked about the potential audience of the pop-up, Peter Richards comments: Ã¢â‚¬Å“The idea of our sessions is to explore the world of champagne (and sparkling wine) with everyone from absolute newcomers to connoisseurs Ã¢â‚¬â€œ it will be informative but, more importantly, lots of fun.Ã¢â‚¬Â
Susie Barrie comments: Ã¢â‚¬Å“We are delighted to be part of this exciting pop-up experience with MoÃƒÂ«t & Chandon and to bring an immersive, delicious champagne experience to London.Ã¢â‚¬Â Mark Harvey adds: Ã¢â‚¬Å“It is a pleasure to work with renowned wine experts Susie and Peter and share their knowledge and passion for Champagne with our visitors at the Academy.Ã¢â‚¬Â
Tickets for a 90-minute session at the MoÃƒÂ«t Academy are £40 and will be available from www.moetacademy.co.uk from 20th February 2015.