Champagne Pommery has become the official Champagne sponsor of the internationally renowned Frieze Art Fair.

Now in its seventh year, Frieze Art Fair encompasses the very best contemporary art galleries from around the world, bringing together works by today’s most exciting artists. Over the four day event, Pommery Brut Royal NV, the marque’s signature Champagne, will be served at each of the 165 gallery stands, as well as in the VIP area and Hix Oyster Bar & Restaurant.

Pommery’s three-year sponsorship of the international art fair is an exciting move for the brand, which is already strongly aligned with the contemporary art scene. Part of the prestigious Vranken-Pommery Monopole portfolio, every year, Pommery hosts its own contemporary art exhibition, Expérience Pommery. As one of the largest annual art exhibitions in France, the event attracts over 100,000 visitors to its domaine in Reims, Champagne.